Design thinking is a powerful methodology that goes beyond aesthestics to understand the essence of user needs and challenges. For angel investors seeking to fund innovative start-ups, the principles of design thinking can play an important role in the due diligence process and angel group portfolio construction. For founders who are seeking product-market fit through end-user validation, design thinking can mitigate challenges and identify potential hiccups prior to the development phase. During this webinar, Edi Bianco, Chief Design Officer of Amplifi Labs, will discuss how a design thinking approach can assist to tackle and solve problems before diving into development. This webinar will cover the basic concepts of design thinking and explore how this holistic design strategy considers functionality, usability, and the overall end user (customer) journey.
For those of you seeking additional Design Thinking resources, see below: